Late Thursday, as rumors swirled concerning a shooting at Brown University, CNN’s Kaitlan Collins used social media, pointing out the conflicting information and guiding the public to her network’s 9pm newscast.
While the network is hardly a impeccable news source, her words resonated for a lot of people. It is one of the outlets where one can locate reality-based and mostly reliable reporting – especially during fast-moving events such as the one taking place near a New Hampshire storage facility.
A Precarious State Amid a Business Struggle
Yet CNN, now middle-aged, finds itself in a precarious state as two giant media empires battle over ownership of its corporate owner, Warner Bros Discovery.
Regardless of who wins, the fate of CNN has been drawn into a high-stakes game of business acquisition, instead of as a question of what serves the news-consuming public.
“This is yet another example of the deep structural problems with origins in many years of governmental choices,” noted Victor Pickard, author of “Democracy Without Journalism?” and a academic specializing in media policy at the Penn.
The speculation about which company will control Warner Bros Discovery – will it be Netflix or Paramount Skydance? – misses a broader point.
“It is often framed as a financial tale with key players as the main characters, but there is scant discussion of the common good,” Pickard said.
The Complicating Element: Donald Trump
This situation is further muddied by Donald Trump’s opinions about a network he has long portrayed as perhaps his main “fake news” antagonist.
Remember the shouts of “CNN sucks!” at Trump's rallies, his administration's retaliatory withdrawal of reporter Jim Acosta’s press credentials, or his clashes with Collins in press briefings.
Trump now asserts that CNN needs new ownership. You can read that as ownership that will protect him from negative coverage and examination. That is one reason why he seems to favor Paramount Skydance, which has made a hostile bid.
There is a basis to prefer that suitor more. For one thing, it is run by David Ellison, son of the ally of Trump Larry Ellison, one of the world’s richest people.
The company, owner of CBS News, also recently appointed the right-leaning Bari Weiss, known for her “anti-woke” beliefs, as the top editor of that venerable news network.
An Outcome of More Instability
It is important to note, if Netflix is successful, CNN and other cable outlets would first be separated into a separate entity. Such a move could be a welcome development to many at the network, but it’s hardly a safe harbor. That arrangement could pave the way for CNN for a future sale. The cycle continues.
If you ask Timothy Wu, much of this is a violation of antitrust statutes, anyway. The well-known analyst of big tech’s dominance stated that anti-trust laws should prohibit both deals.
“Either merger would be detrimental to the country, and both should be contested by regulators,” Wu argued.
The Fundamental Issue and a Way Ahead
Regardless of the resolution in this situation, the bigger problem endures.
“What we have now is a very structure that undermines democracy, but we shouldn’t give in to a sense of powerlessness,” Pickard said. Government actions – dating back to the 1930s and 1940s – helped to build this overly commercial monster, and new policy decisions can tackle it.
Is this likely in an era where the Federal Communications Commission chair will not confirm that the agency is independent? Overhaul is highly improbable now, but that should not imply it will never happen.
Measures that support independent news organizations, reinforce local journalism, fund public media, and prohibit the accumulation of media power in too few hands are within reach – they are necessary for a robust democracy.
In the world of media ownership, bigger isn’t better. And news organizations such as CNN shouldn’t be pieces in the newest merger game.